Polaroid Instant Video Games
Wednesday, May 14th, 2008What you’re seeing is not a hallucination. It is neither the result of partial head trauma, nor an accidental intrusion from an alternate dimension.
It’s a plug-and-play video game system marketed by Polaroid.
Walking through an absurdly enormous Target Supercenter last year, I spotted this strange beast hanging on an isle in the electronics section. I knew Polaroid was in bad shape (having declared bankruptcy years ago), but this? It’s so bizarre that I had to pick it up.
What I got was a battery powered NES clone with 15 mostly terrible games. No big surprise there. After some searching on the web, I found pictures of this same unit colored translucent blue instead of Polaroid grey — clearly Polaroid licensed this from another manufacturer. But why?
Word on the street (aka “the Internet”) says that Polaroid had originally built these games into their Portable DVD players. With that move, Polaroid quietly tiptoed into video game business. Still not satisfied, Polaroid soon launched this re-branded Chinese bargain-bin controller…almost directly into the clearance isles of retail electronics stores across the nation. Little did they know that it would some day make its most famous press appearance ever on Vintage Computing and Gaming.
Polaroid 15-in-1 Video Game System Title Screen


I’ve read a lot of bad press about China Warrior recently due to its re-release on Nintendo’s Virtual Console service. Many make fun of the simple beat-’em-up as being a completely horrible game, which is not far off the mark: playing China Warrior is about as fun as eating a brick. But they don’t know exactly how horrible it can be. In the early nineties, I had a personal run-in with this TurboGrafx-16 non-classic that still haunts me to this day.

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