Just your typical late-1970s scene — a poofy-haired car salesman at home in a tie with a huge sandwich, a glass of milk, a large set of keys, a generic S-100 bus computer with a TV terminal, and a book called "Trout" behind him.
He likes to fish.
Of course, the whole purpose of this scene is to push the use of "genuine" Shugart mini-floppies in the home. Shugart, if you didn't know, invented the mini-floppy. And mini-floppies, if you didn't know, are commonly known as 5 1/4″ diskettes today. They replaced the giant 8″ clown disks people used before that (read your comments about 8″ floppies here). Sadly, these smaller disks held less data at the time, but that was a small price to pay for not knocking over your friends while swapping storage media.
Discussion topic of the week: Do you still use 5 1/4″ floppies to store new or recent data? If so, what are you using them for?