{"id":586,"date":"2009-08-31T10:55:49","date_gmt":"2009-08-31T15:55:49","guid":{"rendered":"http:\/\/www.vintagecomputing.com\/?p=586"},"modified":"2012-08-20T12:36:39","modified_gmt":"2012-08-20T17:36:39","slug":"retro-scan-of-the-week-super-mario-world-2","status":"publish","type":"post","link":"https:\/\/www.vintagecomputing.com\/index.php\/archives\/586\/retro-scan-of-the-week-super-mario-world-2","title":{"rendered":"[ Retro Scan of the Week ]<\/span> Super Mario World 2"},"content":{"rendered":"

\"Super<\/a>“He goes all over the place (and we don’t mean Number Two.)”<\/em><\/span><\/p>\n

Here’s a classic advertisement for Super Mario World 2<\/em> from the “Play it Loud” era. Baby Mario looks quite destructive.<\/p>\n

In the mid-1990s, Nintendo tried to downplay its kiddie image and appeal to the “I’m-awesome-because-I-huff-Easy-Cheese” teenage set. The company’s American branch formulated a new “Play it Loud” ad campaign to directly counter aggressive advertising from Sega.<\/p>\n

Nintendo’s new marketing theme focused on the stereotypical angsty “attitude” of youth in transition, which, in print, mostly translated to grungy fonts, eye-gougingly garish design, and scatological humor. Surprisingly to some, the campaign actually worked — Nintendo regained the lead in the 16-bit market right as that era was ending.<\/p>\n

On another note, Super Mario World 2<\/em> is one of the best Super NES games, and definitely one of the most underrated. If you haven’t played it yet, you’re missing out on a platforming masterpiece. Drop everything and get yourself a copy. And don’t forget to play it loud(ly).<\/p>\n

[ From GamePro, April 1996 ]<\/small><\/em><\/center><\/p>\n

Discussion topic of the week:<\/strong> What’s the most underrated Super NES game?<\/p>\n","protected":false},"excerpt":{"rendered":"

“He goes all over the place (and we don’t mean Number Two.)” Here’s a classic advertisement for Super Mario World 2 from the “Play it Loud” era. Baby Mario looks quite destructive. In the mid-1990s, Nintendo tried to downplay its kiddie image and appeal to the “I’m-awesome-because-I-huff-Easy-Cheese” teenage set. The company’s American branch formulated a […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,27,26,9],"tags":[213,205,204,203,174,143,212,60,210,175,211],"class_list":["post-586","post","type-post","status-publish","format-standard","hentry","category-video-game-info-and-history","category-regular_features","category-retro-scan-of-the-week","category-retrogaming","tag-213","tag-gamepro","tag-gratuitous-advertising","tag-gross","tag-mario","tag-nintendo","tag-play-it-loud","tag-retro-scan","tag-super-mario-world-2","tag-super-nes","tag-yoshi"],"_links":{"self":[{"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/posts\/586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/comments?post=586"}],"version-history":[{"count":0,"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/posts\/586\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/media?parent=586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/categories?post=586"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vintagecomputing.com\/index.php\/wp-json\/wp\/v2\/tags?post=586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}